Last week I introduced to you three areas you can quickly create systems for even if you are a one-woman operation.
This week I’m going to talk about the other four areas where you can start creating structure in your business so you can bring in the money honey.
However, before we dive into today’s systems I have a few presuppositions about you:
No. 1: You already know how to turn prospects into customers or you would be out of business by now.
No. 2: You have an idea of what your current conversion rate is.
No. 3: You have done the proper research and preparation and have put together something irresistible to your customers. By this I mean you have packaged your products and services properly, you have an established position in the market place, and you have fine-tuned your image, brand and your relationship with your clients.
Although this ground work is established, you’d be surprise how many small business owners fail to consistently apply these key strategies that safeguard their company’s progress. I’m hoping you are not one of them and you have at least the basics of the following systems to consistently turn leads into clients.
But, if you’ve been a busy bee and have neglected this area of your business and your selling systems and techniques have been haphazard at best, no worries, I’ve got your back. You just need to make these simple changes then watch your conversion rates do their thing. As a matter of fact, if you don’t have any of these systems laid out, your homework young lady is to implement one or two of the following systems.
Okay, enough lecturing onto today’s post….
Read MoreHumor me for a moment…
…You are making decent coin and you have plenty of clients – so many that you are struggling to keep up with demand, but you are still in the delusional phase that you have to do everything yourself. Even though, you are currently struggling with a full schedule, have a mile long to-do list and at the last family gathering it had been so long that your nieces and nephews were asking “Who’s the escaped mental patient?”
Now, imagine that on top of everything else you are doing to keep the dollars flowing your marketing efforts pay off and go into hyper drive. You find yourself astonished by all the knocks on your door from people wanting a taste of your special sauce. You do some major rump-rockin’, happy dancing because you will finally have the income, freedom and impact on people’s lives just like you’ve always wanted. Life is much happier and yummier now, except…
Yeah, there is always a but isn’t there?
Is your business ready for that level of growth?
Can you honestly tell yourself, that you have the right resources, environment, mindset and support structures to be able to handle the new business that has come your way?
Yes? No? Oh Snap?
You are now officially stuck in what scientists call a conundrum – how do you handle the day-to-day details of running your empire while managing all the new business that you’ve wrangled into the corral?
Read MoreLast week I decided to let the cat out of the bag1 and revealed to you how you can easily take the stress out of running your business.
I was happy to see so many of you sold on the idea of creating systems for your business so its runs like the proverbial clock. You get that doing so is the only way to create a more profitable business without running around like chickens with your wee little heads cut off.
However, some of you brought up a very good point. Actually, the challenge that you described is one of the greatest weaknesses in most businesses and the main reason why so many amazing ideas never see the light of day.
Creative entrepreneurs have no shortage of ideas, right? You are cranking those babies out All Day Long. That’s the easy part. The really hard part is sticking with the plan, implementing it and seeing those ideas through to completion. And by completion I mean, seeing the project all the way through to profitability not being killed off out of boredom and frustration.
Read MoreDo you ever scratch your head and wonder why running a business is so much harder for YOU than everybody else you might be watching? Come on you know you are watching! We all do, me included.
Well, you are in luck. Because today I decided to share with you a dirty little secret of really successful entrepreneurs. See, it looks easier for them because they’ve implemented this critical tactic. The beautiful thing about it is that you can, too. I’ll get to that part in a bit.
Anyhoo, what’s even better about this week’s article is that I’m going to go back to basics and show you in detail how you can quickly get started. And once you implement this tactic I guarantee it will drastically reduce the constant juggling you got going right now. It’s the remedy to that feeling that you are continually putting out fires instead of working on what you started your business in the first place for. You know that whole “Passion” thing that started you on this journey.
Imagine how much more you could get done during your work day. Imagine your income, untethered from restraints like the number of hours in the day that you can work. Imagine being able to impact more customers with your business and know-how.
Does this sound like pie in the sky? I assure you it is not!
Are you ready?
Read MoreHey there smarty pants:
Do you think we are good match? Betcha no other business coach has come out and asked you that.
Over the years some of you have shared your big goals and struggles with me, I’ve causally connected with some of you in social media circles, some of you have taken advantage of my offers and we’ve worked together, had loads of fun and you’ve made more cash.
However, some of you have remained anonymous, standing in the sidelines, peeking, but not committing to show your beautiful self to me. Perhaps, you are not ready, perhaps you are looking for just the right time, perhaps you need a little kick in the pants (I’ve got a knack for that) or perhaps you prefer I take the first step? How about if I come clean and straight-up tell you if you + I are a good match.
Well, today, I decided to give you that kick in the pants and take the first step to see if I’m the right person to take you to the prom.
Why?
Let’s be honest, you ultimately don’t give a *BEEP* about my services or products, who I work with best or that I’m addicted to pumpkin spice lattes. Not one damn bit. What you really want to know is what I can do for you. How I can help you make more money doing what you love while building a well-run, frustration-free and most importantly profitable empire. It’s about how we can dance together so you can bring your boldest vision to reality.
Let me tell you a quick little story…
Read MoreHumor me for a second, imagine no more slaving away for hours on end 7 days a week on your laptop, so you can bring in the cash.
No more hosing down your eyes with Visine just to see straight while you try to get everything done yourself.
No more turning down or backing out from fun time with friends and family because, you um… HAVE to work, again.
No more feeling like you are digging a ditch only to have someone shoveling the dirt back in onto your head.
Sound like pie in the sky?
I assure you it is not.
What if I told you that with just a few tweaks your business can not only run seamlessly, but also bring in the cash and be scaled up as big as you can wrap your brain around. That all the heavy lifting is taken care of by a team of dedicated people who believe in your dreams and will go the extra mile to make you happy. Thus, allowing you to do all the things that bring you joy, while still making lots of coin.
Well, for you to be able to add flavor to the world with your special sauce and increase your bottom line – you need more time to focus on what actually brings in more clients and cash.
Read MoreEvery year we make goals: Business goals, Life goals, Fitness goals. Some we achieve and some we don’t. Truth be told, most of us fail to reach our real goals. You know the one’s that will make us truly happy, feel fulfilled and get rich.
Why is that?
To be frank, it’s because you suck at writing and achieving goals. Now don’t get all in a huff just yet. It’s not completely your fault. Strategic Goal setting is hard and you are probably not setting your goals in a way that works for you. For too long neither did I. Not to mention it’s very rare that when we decide to do something, will we do it without some kind of reward or crazy Special Forces level discipline sprinkled with consistent action.
Time for a little confession;
I haven’t always set goals the way I’m going to show you. Because I moved from corporate (where project management goals are very analytical) into the entrepreneur world. And I didn’t quite understand the power of my subconscious mind to achieve my goals.
That was a critical key of the puzzle for me when I started my journey as a solo-entrepreneur, getting my brain primed to achieve my goals. I mean I used to set goals, but there was no meaning behind them, no emotion to spur me on, no burning desire associated with the goal. My goals were just a whole bunch of targets filed in date order in an excel spreadsheet. Woohoo! Now that’s living life to its fullest. OK, not really.
Once I started working for myself I found that the traditional goal-setting strategy that I used while in corporate and coincidentally touted in millions of books, seminars and expensive programs — just did not work for me as a solo entrepreneur.
Read More